Goal
Showcase what’s happening at Bicocca Village – events, promotions and initiatives – with engaging, regular content.
What we did
Our partnership with Svicom covers social content production and management for the shopping centres the group runs across Italy. For Bicocca Village, we create photo and video content that showcases life at the centre, covering its events, promotions and initiatives with engaging, regular posts. Each project is managed hands-on throughout, with quick turnaround, editorial coordination and consistently high standards.
The videos
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Creator arrives at Bicocca Village, sits down in the winter sports village and tries the interactive game Content created for Bicocca Village · paid partnership -
Creator tries on clothes in a fitting room, then sunglasses in the Bicocca Village shops, before walking into Playcity Content created for Bicocca Village · paid partnership
Result
Consistent, lively communication that helps raise the centre’s profile and build engagement with its local audience.
