Amagency in numbers

Talent, campaigns and results: Amagency in numbers.

Amagency is an influencer marketing and talent management agency based in Milan, founded in 2020 by Amalia Mariotti. It represents 25 talent and has worked with 220 clients. From January 2022 to September 2026, it delivered over 1,600 collaborations between creators and brands.

Cumulative results

views generated*
over 12 million views generated
followers across our talent
over 1.8 million followers across our talent
creator–brand collaborations
over 1,600 creator–brand collaborations
creators involved in our campaigns
over 190 creators involved in our campaigns
pieces of content published*
over 3,200 pieces of content published
typical engagement rate of our talent*
2.2% typical engagement rate of our talent

Creator–brand collaborations per year (count)

From January 2022 to September 2026 · source: Amagency management system

  • Full year
  • 2026: January–September (current year, completed months only)
  1. 2022: 138 collaborations
  2. 2023: 204 collaborations
  3. 2024: 370 collaborations
  4. 2025: 428 collaborations
  5. 2026: 477 collaborations

Agency fact sheet

Year founded
2020
Amagency S.r.l. · VAT no. 11886140968
Head office
Via Emilio Morosini, 32, 20135 Milano
Founder
Amalia Mariotti
Founder & CEO
Talent represented
25
Creators active on the Amagency Talent Management roster
Clients
220
Services
  • Talent management and representation
  • Personal brand development
  • Contracts and administration
  • Friends of AMA
  • Digital and social strategy
  • Influencer marketing campaigns
  • Influencer seeding
  • Social media management
  • Native content
  • Events and activations
Platforms
Instagram, TikTok and YouTube

How we calculate the numbers

views generated*
Based on published content and the followers of 22 talent
followers across our talent
Total followers of 22 talent on the roster, as of 21 October 2026
creator–brand collaborations
From January 2022 to September 2026
creators involved in our campaigns
Roster and external creators, from January 2022 to September 2026
pieces of content published*
At least 2 pieces of content per collaboration
typical engagement rate of our talent*
Median across 18 talent on the roster, recent Instagram posts

* Estimate